The "Azerbaijan Television and Radio Broadcasting" CJSC has released a statement in regard to the fact that the commercial video of the VMF Company has not been shown and revealed the reasons.
We present the institution's official statement:
"As "Azerbaijan Television and Radio Broadcasting" CJSC, we note that all our activity and broadcast policy in connection with the anniversary of the Patriotic War are dedicated to the bravery of the martyrs, who sacrificed their lives for the sake of Karabakh's liberation under the leadership of our Supreme Commander-in-Chief, and to the glorious battle path of our war veterans. Various documentaries and feature films, video clips, political-ideological programs on this topic are prepared on a daily basis. At the same time, films, videos, clips on this topic are submitted to the channel from outside. However, as AzTV, we consider that each product presented at the anniversary of the 44-day Patriotic War should be properly analyzed, low-quality products should not be submitted, even if it is an advertisement.
Advertisements are one of the main revenue sources of TV channels, and every channel is interested in demonstrating advertisements for getting incomes. Nevertheless, the chairman has not approved the demonstration of the commercial video on AzTV due to it being low-quality, at the same time due to its animated nature. It has been said that the advertisement video could be demonstrated on Madaniyyat and Idman TV channels in case some changes are made and taking into account that the main motto of the Patriotic War "Karabakh is Azerbaijan" is not shown vulgurly in the background of watches.
You know that the motto "Karabakh is Azerbaijan" is not a simple collocation or slogan for us. These are the words numerously said by Supreme Commander-in-chief Ilham Aliyev and the martyrs who said them while going to the battles. These words are as dear and sacred to us as the victory itself, and these words cannot be shown in the background of any video or photo. Everyone, who takes a close look at the VMF's advertisement video, will see that showing these words in the background of watches is not right, of primitive nature and as told, it looks like an animation. Therefore, the commercial video has not been allowed on TV for the right reasons.
In general, as AzTV, we advise everyone, as well as commercial companies, to be careful while matching their advertised products with the victory history and not to allow anything even slightly damaging the significance of this holy history. Nobody has the right to it."